Built for destination marketers, easily measure visitation to metropolitan areas, counties, or distinct landmark(s), identify points of interest to see where else visitors seen in market go to, and paint a clear picture of where your visitors come from and who they are.
Convention & Visitors Bureaus
Marketing Consulting Firms
Golf Course Management
Gambling & Casinos
Any business looking for market research
Choose from pre-drawn metro areas, counties, or simply draw your own shape in our easy to use drawing tool. The "study area" drawn on the map will use anonymous devices seen in the area during the month, or during days selected for an event impact study.
If you're measuring true visitation to your market or property, you may wish to exclude devices seen in the area that also reside within a certain mile radius.
See where else visitors to your market went by defining points of interest. Unique devices observed at these points of interest were also seen in your market or property during the timeframe defined (month or days).
After submitting your market or event impact study, our backend processes each month (or event) of data in about 20 minutes. We're traversing trillions of rows using big data technology. Once complete, your study is laid out neatly within the organization's dashboard. Invite others to see your data!
While we visualize the data for you, if you'd rather export the report you can easily download to CSV or explore it in a friendly table format.
The fun part is seeing your research visualized — we did the heavy lifting for you. Map where your visitors come from, down to the neighborhood level, identify historical visitation trends, know class segments for visitors seen in your market or property, and more.
Identify overnight visitation and daytrip metrics using our new feature set. Get better insights into what states are supporting your bed tax, daytrip visitors who spend more than four hours in your market, and commuters / travelers just passing through.
Do you understand who your visitors are? We've built class segmentation based on where your visitors live - 10 census backed classes specific to visitors seen both in market and at the individual point of interest level.
See visitation counts and build seasonality trends with historical data going back to January 2017. Identify counts to your market, as well as points of interest in-or-out of your destination market.
Pair event impact functionality with our population density to identify movement in your market. Perfect for event studies, understand how the majority of visitors and residents route through your custom study area.
“We have shifted our entire marketing strategy based on what we have received from AirSage... we are a big fan!”
Vice President, Digital & Communications
Visit St. Pete / Clearwater
“Our work with AirSage has helped us better define our target market geography as well as what attractions tend to be the biggest draw.”
Director of Digital Strategy & Metrics
Central PA Convention & Visitors Bureau
Monthly Unique Devices
Market Data Crunch Time
< 20 Minutes
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